MusicOne Windows · TrafficONE
A TrafficONE Demo Video
See how TrafficONE enters an advertising order on one screen, using the hour grid from the Music 1 scheduler.
Updated
Last weekend, I produced this one for our marketing partners at the Sun Broadcast Group. If you’ve never seen our traffic & billing software, you’ll be interested to see how the dayparting and history display grid that M1 uses to hour-restrict songs has been adapted to become an efficient tool for entering complicated advertising orders. What takes up to four screens to do with other traffic-and-billers can be done on the one screen here in TrafficONE. The video runs three minutes.
Watch the video on YouTube: TrafficONE - Entering An Order
Enter an order in TrafficONE
TrafficONE doesn’t look quite like any traffic and billing software you’ve seen before. That’s in great part because about half of its genetic code grew from the time-saving algorithm first developed for Music 1. The grid the music scheduler uses to stop songs from scheduling in hours where we don’t want them has been adapted to schedule commercials in the hours where we do want them.
Step 1: the order details
In the video, Steve creates an order for the advertiser America’s Best, with the campaign "The Weekend Getaway".
Type the start date as month, date and year.
Set the account type (this one is a cash account) and the billing period (calendar months).
Choose the account rep.
Set the billing basis. Here it’s charged per broadcast.
Step 2: the order item
Click Add.
Type the description. It’s usually the same as the campaign name.
Enter the spot rate ($35 in this example).
In the Track field, select the actual commercial that will run for this campaign.
Step 3: the schedule grid
Click to the schedule window. In the music scheduler you select hours on this grid to block them, so a song can’t schedule there. In TrafficONE you select hours to say exactly where the commercials should run.
America’s Best wants the ad only on Thursdays and Fridays, in drive times:
The 5 to 9 a.m. hours are the A period, with four spots in the mornings.
The 3 to 7 p.m. hours are the B period, with three spots in the afternoons.
You can apply this to one week, to individual weeks, or to all the weeks of the order at once. For individual weeks, copy and paste the pattern. To apply it to every week, select all and paste.
That’s a complicated order, entered on one simple screen.